Why Vegan?


30 Day Vegan is available to download as an app or as email alerts. It is part of vegan charity Viva! who actively campaign to expose the realities of factory farming and encourage a vegan lifestyle. 

Visit our one stop shop vegan guide here: www.viva.org.uk/going-vegan

Why should you try vegan?

For the animals

Every year, one billion animals face the barbarity of slaughter in Britain, and a further 4.5 billion fish and 2.6 billion shellfish are killed for the UK. Most animals spend their short lives in misery, imprisoned in the squalor of factory farms. Find out more here: www.viva.org.uk 

For the planet

The human appetite for animal flesh is a driving force behind virtually every major category of environmental damage - deforestation, erosion, fresh water scarcity, air and water pollution and climate change. At sea, fishing has brought all the world's oceans to the point of collapse. Yet still politicians fail to act. 

Millions of children in the developing world die from hunger - alongside fields of high-quality food, destined for the West's farmed animals.

For your health

The science is overwhelming - vegans are healthier than meat and dairy eaters and are likely to live longer. Yet the food industry continues aggressively to promote animal products to our children, helping to destroy their health and threatening their future.

With the simple decision to stop eating animals, you cease to play a part in this destruction. By supporting Viva! you are part of the fight back against cynicism, self-interest and cruelty. For more information on veganism and health please visit: www.vivahealth.org.uk 

It is a fight for life!

About Viva!

Viva! campaigns for a vegan world because taking life unnecessarily is obscene, damaging and plain wrong. Taking the life of an animal who does not want to die is a profoundly terrible act and yet committed so casually in our culture. On top of that, most farmed animals spend their short and miserable lives in the filth of factory farms and are killed with sickening barbarity. We expose this abuse by secretly going inside these shameful places and filming the suffering - publicising it with nationwide campaigns that bring about change. 

For more information on Viva!'s work please visit: www.viva.org.uk/faceoff

How can you help? 

Viva!'s mission is to raise awareness of the horrors and environmental impact of factory farming while also supporting compassionate people to make the switch to a plant-based diet. Viva! understands that the ultimate choice to live kind lies with you - the consumer.

Viva! provides a vast array of resources to support those interested in reducing their animal product consumption, including Viva!Health, Viva! Podcast, Viva! Shop, Viva! Campaigns and Vegan Recipe Club

We don't recieve government funding and can only continue our vital work through the generosity of our donors. 

Help us change the world. Support Viva!

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